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What is noble purpose?

Noble Purpose is the lynchpin for a customer-focused strategy that drives competitive differentiation and emotional engagement. Your Noble Purpose tells the market what you stand for, and why your organization exists. Learn More >


The Sales Leadership
Expert @


    • Can Customer Service Touch Your Soul?
      When you ask people to define their own profoundly remarkable moments it is almost always a soul-based experience. Soul-based in that your interaction with someone touches you emotionally, not merely …

[Lisa on Forbes.com]

  • What Doris Day Taught Me About Coaching

    Do you have to be a star performer to be a great coach? When I was a high school drama student, one of our assignments was to read a biography of a famous actor or actress and write a report about it.  I waited until the last minute; the.

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